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Market Development Director

Bamboo Health Inc.
United States
Nov 15, 2025

Bamboo Health is the leader in Real-Time Care Intelligence solutions aimed at improving lives for everyone experiencing physical and behavioral health challenges. We are driven by our mission to empower clients to deliver seamless, high-quality and cost-effective care during pivotal moments to improve health outcomes. From coast to coast, Bamboo Health partners with all major retail pharmacy chains, 52 states and territories, 100% of the top 10 best hospitals and more than half of the country's largest health plans to improve more than 1 billion patient encounters annually. Join us in improving lives during pivotal care moments!

Summary:

We are actively seeking a Market Development Director to support the growth and execution of our behavioral health care coordination solutions. In this externally facing role, you will work closely with senior leadership in Behavioral Health and Mental Health agencies across key U.S. states. You'll help scope and position Bamboo Health's offerings while collaborating with internal teams to support go-to-market initiatives and identify new growth opportunities. This position reports to the SVP, Market Head Behavioral Health and plays a key role in market engagement, strategic partnerships, and sales enablement in close collaboration with broader business development leadership.

What You'll Do:

  • Cultivate and manage relationships with senior leadership at Behavioral Health and Mental Health agencies at the state, county, and local municipality levels within your assigned territory.
  • Drive awareness and positioning of Bamboo Health solutions to address compliance and care coordination needs in the behavioral health space.
  • Collaborate with internal teams (Product Strategy, External Affairs, Product) to inform and support go-to-market activities.
  • Develop account plans aligned to state-level priorities and funding opportunities (e.g., 1115 waivers, APDs).
  • Support sales cycle activities including RFI/RFP engagement and solution positioning.
  • Maintain expertise in the behavioral health funding and procurement landscape to inform strategic outreach.
  • Leverage tools such as Salesforce and GovWin to monitor pipeline activity and track engagement.

What Success Looks Like...

In 3 months...

  • Completed onboarding and built strong foundational knowledge of Bamboo Health's solutions, positioning, and internal sales processes
  • Developed early-stage sales pipeline through targeted outreach to key Behavioral Health, Mental Health, and Medicaid agency stakeholders
  • Conducted initial discovery meetings with qualified prospects and began aligning their needs with Bamboo's offerings
  • Partnered with marketing to send out relevant commercial insights to qualified prospects in the assigned market
  • Created and presented a preliminary territory sales plan outlining near-term priorities, target agencies, and expected deal timelines

In 6 months...

  • Developed trusted relationships with key decision-makers across your territory
  • Actively supported solution positioning and early-stage opportunity engagement
  • Collaborated with External Affairs to align on state-specific funding strategies (e.g., 1115 waivers, APDs)
  • Played a key role in multiple competitive RFP/RFI opportunity through direct agency engagement

In 12 months...

  • Built and maintained a robust opportunity pipeline that supports team revenue goals
  • Helped position Bamboo Health for growth within your assigned states by driving awareness and stakeholder alignment
  • Demonstrated consistent execution, strong internal collaboration, and measurable progress toward business development targets

What You Need:

  • 7+ years' experience in Behavioral and Mental Health Business Development/Sales and solution development
  • Bachelor's degree, MBA preferred in Business Administration, Healthcare Management or a related field
  • A mission-driven focus with a passion for spearheading change in complex healthcare environments, awareness of payer/provider reimbursement models, and interoperability/healthcare tech trends
  • Strong communication, storytelling, and senior-level relationship-building skills
  • Proven ability to balance strategic thinking with results-driven execution
  • Deep understanding of healthcare trends, particularly in Behavioral Health and health IT
  • Experience in high-growth or fast-changing organizations
  • Sharp analytical judgment with creativity in solving complex problems
  • Adaptability to shifting priorities and fast-paced environments
  • Curiosity and comfort with AI tools (e.g., ChatGPT, CoPilot) to enhance decision-making
  • Willingness to travel periodically for work
  • Ability to work effectively in a remote setting with minimal distractions and strong internet connectivity

What You Get:

  • Join one of the most innovative healthcare technology companies in the country.
  • Have the autonomy to build something with an enthusiastically supportive team.
  • Learn from working at the highest levels and on the most strategic priorities of the company, including from world class investors and advisors.
  • Receive competitive compensation, including equity, with health, dental, vision and other benefits.

Belonging at Bamboo

We Care. #BambooHealthValuesCare

Every human being has the right to the best possible healthcare. Our Real-Time Care Intelligence solutions enable healthcare professionals to see and treat every individual as a whole person by providing the right information, at the right time - regardless of physical, behavioral or social barriers.

We're a great place to work because we care. We continually seek to learn about our differences and ensure the unique perspectives and contributions of all employees are welcome, valued and celebrated.

Our commitment to making a positive impact starts by recognizing and leveraging our differences, building inclusive teams and cultivating a sense of belonging.

Bamboo Health is proud to provide equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.

This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.

Bamboo Health GDPR/RODO

To protect our applicants from fraudulent recruitment activity, we recommend that all applicants verify the validity of an interview and hiring process by visiting our website www.bamboohealth.com. All valid job postings will be listed on our careers page. Bamboo Health does not conduct interviews via text and will not request sensitive information such as banking details during the application process.

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