Product Marketing Manager - Pivotal Health Solutions

Pivotal Health Solutions is seeking a Product Marketing Manager to join our team. The Product Marketing Manager is responsible for managing life-cycle and new product development of products and brands to contribute to the company's profitability by performing the following duties.

This is a hybrid position with travel required to our Watertown, SD facility monthly to work with the team.

Essential Job Duties & Responsibilities

• Lead overall product portfolio strategy, including compelling brand plans, creating, maintaining and improving a customer desired portfolio in a cohesive brand profile.
• Manage brand standards and placement across the business and all related channels
• Manage the product line life cycle and business results through insightful analytics of key metrics, customer intimacy, and competitor knowledge. Review periodic financial performance and sales trends. Analyze contributing factors to performance and impact of competitive strategies and prepare regular metrics as defined by leadership
• Assist with the creation of core selling collateral and catalog content for products
• Lead new product development using a repeatable process
• Support segment marketing on voice of customer and category insights including conducting market research and translating that research into new products, product improvements, or line extensions
• Conduct annual global SKU rationalization and assign substitute items for discontinued products
• Lead retail pricing strategy for products
• Attend trade shows and be a brand ambassador for Pivotal Health Solutions
• Work collaboratively within the sales and marketing departments to drive profitable market share
• Performs other duties as assigned

Job Qualifications

• Bachelor's degree in Marketing, Business or related field
• 3-5 years of experience in category or product management; healthcare experience preferred
• Proven experience bringing products to market
• Knowledge of core product development practices
• Demonstrated ability to influence cross-functional teams
• Experience managing multiple projects across the enterprise
• Strong proficiency in Microsoft Office Products; Excel skills including v-lookups, pivot tables, Power Point
• Experience working with different cultures or in a global capacity preferred
• Must be a "self-starter" comfortable with taking initiative
• Strong financial acumen; knows what it takes to drive growth within a portfolio of products
• Adobe Creative Suite skills preferred but not required (Photoshop, Illustrator, InDesign)
• Ability to travel 10-25% of the time, including overnight travel

Benefits

• Pivotal Health Solutions offers a complete benefits package including 401K, paid time off, paid holidays and healthcare benefits.

To perform this job successfully, an individual must be able to perform each essential job duty satisfactorily. The requirements listed above are representative of the knowledge, skills, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.